MEET THE TEAM
Rely on Hispanic Experts to Drive Results
When we join your team, we have one mission:
Translate Hispanic opportunities into your success. Quickly and efficiently.
In line with your go-to-market strategy.
What we bring to the table:
The breadth of our professional experiences in 10 industries,
enhanced with our personal stories as Hispanic consumers.
We lead the way to growth, leveraging your existing resources.
Strategy & Team Leadership
Prior to founding DIAZ&CO., Sandra’s corporate career of over 15 years included multicultural, brand management and retail marketing roles at L’Oréal, Sears, Sara Lee, Citibank and Colgate. Having managed budgets of up to $93 million and with the firm foundation of a Kellogg MBA, Sandra is well-versed in developing and managing the execution of plans to successfully grow business. She enjoys celebrating culture, especially dancing.
Anais is adept at taking projects from concept to market launch. For the past nine years she has managed marketing, product and user experience initiatives including app beta testing, establishing an overseas customer service team and migrating an incentive program from cash to points. She leads two organizations that create solutions for women and children issues in developing nations.
Social Media & Analytics
Santiago is an entrepreneurial student majoring in International Business Administration at Universidad de la Sabana in Bogotá, Colombia. He is fluent in Spanish, English and Portuguese. Most recently he organized a major community event for a non-profit, including handling logistics and securing sponsorships.
Creative, Production & Sales
Throughout her marketing and sales career of more than 36 years, Indy has honed a diverse set of skills to achieve results. Her experiences range from leading Sales teams to close more business, to creating engaging content for consumers and corporations, to driving Hispanic participation in the fields of real estate, education and STEM. All of which is rounded out by having raised three successful daughters and the gift of hospitality.
During Nancy's graphic design experience of more than 7 years, she has earned an impressive list of clients. She is a fast learner, who delivers creative and beautiful results with record turnaround time. Apart from her graphic design production skills, her key strengths lie in her multi-talented ability of preparing art for websites, mobile apps and corporative image identity. Her can-do attitude makes her a pleasure to work with.
OUR EXTENDED TEAM
Subject Matter Experts
We approach every project with a solution-agnostic mindset because we believe that the best strategy to engage Hispanics should stem from your business model, not ours. Thus, we bring together and manage the ideal team of partners that can best deliver on your goals, ensuring that they also contribute to building the cultural fluency of your employees and vendors.
From increasing revenues for a language instruction firm and generating brand names with worker cooperatives, to helping an elder care business cut start-up costs and teaching marketing to more than 100 Latina business owners, we’ve had meaningful impact and influence. It’s a rewarding way to encourage Hispanic business growth while giving back to the communities that our clients serve.
OUR COMMUNITY INVOLVEMENT
"When working with DIAZ&CO. I was impressed with Sandra’s talent for teasing out culturally significant findings."
— Roy Kokoyachuk, Partner | ThinkNow Research